{"product_id":"laticrete-254-platinum-premium-tile-adhesive","title":"LATICRETE 254 Platinum Premium Tile Adhesive","description":"\u003ch2\u003eWhy Choose LATICRETE 254 Platinum™\u003c\/h2\u003e\n\u003cp\u003eThe LATICRETE 254 Platinum™ is the ultimate premium polymer-modified tile adhesive...\u003c\/p\u003e\n\u003ch2\u003eWatch the Product Video\u003c\/h2\u003e\n\u003cdiv style=\"position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; border-radius: 8px;\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" title=\"LATICRETE 254 Platinum\" src=\"https:\/\/www.youtube.com\/embed\/JsoNmSvTYI8\"\u003e\n  \u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-section-id=\"7rzvh5\" data-start=\"0\" data-end=\"52\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3\" data-end=\"52\"\u003e\u003cbr\u003eLATICRETE 254 Platinum™ Premium Tile Adhesive\u003c\/strong\u003e\u003c\/span\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"54\" data-end=\"429\"\u003eThe \u003cstrong data-start=\"58\" data-end=\"85\"\u003eLATICRETE 254 Platinum™\u003c\/strong\u003e is the ultimate premium polymer-fortified tile adhesive for professional installations. Designed for both \u003cstrong data-start=\"192\" data-end=\"230\"\u003einterior and exterior applications\u003c\/strong\u003e, it delivers exceptional bond strength, extended open time, and outstanding workability for porcelain, ceramic, natural stone, glass mosaics, pavers, brick, and large-format porcelain panels (GPTP).\u003c\/p\u003e\n\u003cp data-start=\"431\" data-end=\"480\"\u003eSimply mix with water no latex additive required.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1iz91iu\" data-start=\"482\" data-end=\"498\"\u003eKey Features\u003c\/h3\u003e\n\u003cp\u003ePremium one-step polymer-modified tile adhesive\u003c\/p\u003e\n\u003cp\u003eExceptional bond strength for porcelain, glass, and natural stone\u003c\/p\u003e\n\u003cp\u003eIdeal for \u003cstrong data-start=\"630\" data-end=\"678\"\u003eLarge Format Porcelain Panels \u0026amp; Slabs (GPTP)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSuitable for interior, exterior, and submerged applications\u003c\/p\u003e\n\u003cp\u003eSuperior adhesion to concrete and exterior-grade plywood (interior use)\u003c\/p\u003e\n\u003cp\u003eSmooth, creamy consistency for easy trowelling and excellent coverage\u003c\/p\u003e\n\u003cp\u003eHigh shear bond strength for demanding installations\u003c\/p\u003e\n\u003cp\u003eExtended open time for improved installation flexibility\u003c\/p\u003e\n\u003cp\u003eBuilt-in antimicrobial protection to help resist mould and mildew growth\u003c\/p\u003e\n\u003cp\u003eGREENGUARD® Certified for low chemical emissions\u003c\/p\u003e\n\u003cp\u003eEligible for the \u003cstrong data-start=\"1146\" data-end=\"1183\"\u003eLATICRETE 25-Year System Warranty\u003c\/strong\u003e when used as part of a complete system\u003c\/p\u003e\n\u003cp\u003eWhite version can be coloured using \u003cstrong data-start=\"1261\" data-end=\"1294\"\u003ePERMACOLOR® Select Color Kits\u003c\/strong\u003e for glass mosaic installations\u003c\/p\u003e\n\u003cp\u003eExceeds \u003cstrong data-start=\"1336\" data-end=\"1370\"\u003eANSI A118.4, A118.11 \u0026amp; A118.15\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1373\" data-end=\"1411\"\u003eISO 13007 Classification: C2TES2P1\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"1wjlata\" data-start=\"1413\" data-end=\"1438\"\u003eSuitable Applications\u003c\/h3\u003e\n\u003cp data-start=\"1440\" data-end=\"1463\"\u003ePerfect for installing:\u003c\/p\u003e\n\u003cp\u003ePorcelain tiles\u003c\/p\u003e\n\u003cp\u003eLarge-format porcelain panels (GPTP)\u003c\/p\u003e\n\u003cp\u003eCeramic tiles\u003c\/p\u003e\n\u003cp\u003eGlass mosaics\u003c\/p\u003e\n\u003cp\u003eNatural stone\u003c\/p\u003e\n\u003cp\u003eQuarry tiles\u003c\/p\u003e\n\u003cp\u003ePavers\u003c\/p\u003e\n\u003cp\u003eBrick veneers\u003c\/p\u003e\n\u003cp data-start=\"1611\" data-end=\"1754\"\u003eSuitable for residential, commercial, and high-performance installations, including swimming pools, wet areas, balconies, and exterior facades.\u003c\/p\u003e\n\u003ch3 data-section-id=\"12bq8ud\" data-start=\"1756\" data-end=\"1779\"\u003eSuitable Substrates\u003c\/h3\u003e\n\u003cp\u003eConcrete\u003c\/p\u003e\n\u003cp\u003eCement screeds\u003c\/p\u003e\n\u003cp\u003eMasonry and concrete block\u003c\/p\u003e\n\u003cp\u003eExisting ceramic and stone tiles\u003c\/p\u003e\n\u003cp\u003eCement backer board\u003c\/p\u003e\n\u003cp\u003eCement render\u003c\/p\u003e\n\u003cp\u003eCement terrazzo\u003c\/p\u003e\n\u003cp\u003eExterior-grade plywood (interior use)\u003c\/p\u003e\n\u003cp\u003ePrepared vinyl and resilient flooring (interior use)\u003c\/p\u003e\n\u003cp\u003eGypsum plaster and plasterboard (dry internal areas)\u003c\/p\u003e\n\u003cp\u003ePlastic laminate (interior use)\u003c\/p\u003e\n\u003cp\u003eSTRATA_MAT™\u003c\/p\u003e\n\u003cp\u003eHYDRO BAN® Board\u003c\/p\u003e\n\u003cp\u003eNon-water-soluble cutback adhesive residues\u003c\/p\u003e\n\u003ch3 data-section-id=\"1o2filr\" data-start=\"2193\" data-end=\"2231\"\u003eWhy Choose LATICRETE 254 Platinum™\u003c\/h3\u003e\n\u003cp data-start=\"2233\" data-end=\"2563\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWhether you're installing porcelain, glass mosaics, natural stone, or large-format panels, \u003cstrong data-start=\"2324\" data-end=\"2341\"\u003e254 Platinum™\u003c\/strong\u003e provides industry-leading bond strength, outstanding flexibility, and long-lasting performance. Trusted by professional tilers worldwide, it's the premium adhesive for projects where quality and reliability are essential.\u003c\/p\u003e","brand":"Atelier Ceramics","offers":[{"title":"Default Title","offer_id":47578623836297,"sku":null,"price":58.61,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/4826\/9193\/files\/0254-0050-21_0254-0050-22-254PLATINUM-50lbBag-White_Grey-Render-Group-2500x2500px.jpg?v=1784151392","url":"https:\/\/atelierceramics.co.nz\/products\/laticrete-254-platinum-premium-tile-adhesive","provider":"Atelier Ceramics","version":"1.0","type":"link"}