{"product_id":"mapei-ultracolour-plus-174-5kg-1","title":"Mapei Ultracolour Plus","description":"\u003cdiv class=\"product-content__description-wrapper ProductDescription margin-xs-top-md\"\u003e\n\u003csection class=\"product-content__description description-generic margin-bottom-md\"\u003e\n\u003cdiv style=\"position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden;\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/wJc7uIlZWJg\" title=\"Mapei Ultracolor Plus Grout\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\"\u003e\n  \u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp\u003eHigh-performance, anti-efflorescence, quick-setting and drying polymer-modified mortar with water-repellent DropEffect\u003csup\u003e®\u003c\/sup\u003e and mould-resistant BioBlock\u003csup\u003e®\u003c\/sup\u003e technology for grouting joints.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"product-content__advantages description-vantaggi margin-bottom-md\"\u003e\n\u003cdiv class=\"product-content__advantages-wrapper\"\u003e\n\u003cp\u003eADVANTAGES:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMould-resistant (BioBlock® Technology)\u003c\/li\u003e\n\u003cli\u003eGrouted areas are quickly ready for use\u003c\/li\u003e\n\u003cli\u003eWater-repellent and easy to clean (DropEffect® technology)\u003c\/li\u003e\n\u003cli\u003eAnti-efflorescence for uniform colour\u003cspan\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003eWide range of colours\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-sm\"\u003e*CO\u003csub\u003e2\u003c\/sub\u003e emissions measured throughout the life cycle of ULTRACOLOR PLUS from Zero Line in 2026 using Life Cycle Assessment (LCA) methodology, verified and certified with EPDs, have been offset through the acquisition of certified carbon credits in support of renewable energy and forestry protection projects. 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